Who are

WE

The Ella Riley Group is a global company made up of an entertainment marketing agency which assists brands in developing activation strategies centred around music and talent-based assets, A children’s literacy publisher The Ella Riley Group Publishing and music recording company 24 Maple.

ABOUT US
Our

STRENGTHS

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EXPERIENCE
SPEED | FLEXIBILITY | METHODOLOGY
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INFLUENCE
LEVERAGE | DIRECT | LEAD
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CREDIBILITY
CONSISTENCY | PROFESSIONALISM | PRINCIPLE
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EXPERTISE
MANAGEMENT | NEGOTITATION | AMPLIFICATION
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RELATIONSHIPS
TRANSPARENCY | INSIGHTS | TRUST
Our

WORKS



Akon – Pepsi ‘Oh Africa’ CampaignL
Akon
Pepsi ‘Oh Africa’ Campaign
EllaHasAPlan
Ella Has a Plan
Riley Can Be Anything read by Davina Hamilton
Alesha Dixon – Impulse Campaign-L
Alesha Dixon
Impulse Campaign
Roberto Cavalli - Coca Cola Light Partnership-L
Roberto Cavalli
Coca Cola Light Partnership
jorgie-porter-pot-noodle-jorgie-porter_small
Jorgie Porter
Pot Noodle
Sophie Ellis Bextor – Persil ‘Mosh & Wash’ Campaign-L
Sophie Ellis Bextor
Persil & Mosh & Wash
Elephant Man & Usain Bolt – Puma ‘Stick Stick Stick-L
Elephant Man & Usain Bolt
Puma ‘Stick Stick Stick’ Campaign
Alexandra Burke – Sure Campaign
Alexandra Burke
Sure Campaign
AXE
Kelly Brooke
Axe ‘Apollo’ Campaign
riley can be anything
Riley Can Be Anything
Ireti Doyle – Fairy – ‘One Drop’ Campaign
Ireti Doyle
Fairy – ‘One Drop’ Campaign
Tony Dallara - Coma Prima Music Licensing - Coca Cola Pool Boy Campaign
Tony Dallara
Coma Prima Music Licensing – Coca Cola Pool Boy Campaign
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Our

CORE SERVICES

STRATEGY

ASSESS | ALIGN | STRUCTURE Project Evaluation Objectives & Target Setting Strategy Planning & Implementation

PROCUREMENT

RECOMMEND | MANAGE | SECURE Talent/Rights Sourcing (inc. Music Licensing) Benchmarking Submission Reviews Asset Assessment Project Management and Logistics Relationship Management Contracting & Legal Services Deal Negotiations Rights Procurement (Music Licensing, Celebrity & Influencer Endorsements)

AMPLIFICATION

MEASURE | PARTNER | PUSH Tracking & Reporting Partnership Sourcing Relationship Structuring PR & Marketing Coordination Asset Amplification (Product Placement)

STRATEGY

ASSESS | ALIGN | STRUCTURE

Project Evaluation
Objectives & Target Setting Strategy
Planning & Implementation

PROCUREMENT

RECOMMEND | MANAGE | SECURE

Talent/Rights Sourcing (inc. Music Licensing)
Benchmarking
Submission Reviews
Asset Assessment
Project Management and Logistics
Relationship Management
Contracting & Legal Services
Deal Negotiations
Rights Procurement (Music Licensing, Celebrity & Influencer Endorsements)

AMPLIFICATION

MEASURE | PARTNER | PUSH

Tracking & Reporting
Partnership Sourcing
Relationship Structuring
PR & Marketing Coordination
Asset Amplification (Product Placement)

Case

STUDIES

coke_l
Our Scope - To restructure TCCC’s global music infrastructure. Although music for many years had played a key role in the company’s core communication, the lack of infrastructure and general industry knowledge had resulted in a series of failed programs and partnerships.
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unilever_
Our scope - To create a global talent procurement process that would consistently deliver measurable value and efficiencies to the markets.
Read More
abuD
Our Scope - To use a selection of talent/media partners to strategically push the message that the city of Abu Dhabi was ripe for tourism.
Read More
coke_l
Our Scope - To restructure TCCC’s global music infrastructure. Although music for many years had played a key role in the company’s core communication, the lack of infrastructure and general industry knowledge had resulted in a series of failed programs and partnerships.
Read More
unilever_
Our scope - To create a global talent procurement process that would consistently deliver measurable value and efficiencies to the markets.
Read More
abuD
Our Scope - To use a selection of talent/media partners to strategically push the message that the city of Abu Dhabi was ripe for tourism.
Read More

Contact

US

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Ella Riley Group

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Ella Riley Group (Headquarters)
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